Step 2: Market Your Home Like Crazy

inHAUS Media Team's marketing plan for selling homes is proactive, aggressive, and above all, results-driven. We don't just throw a sign in the yard, put your home on the MLS and hope for the best. We're here to make home buyers fall in love with your home and it all starts with that first impression.
Chart from the 2019 Profile of Home Buyers and Sellers: where buyers found the home they purchased, 2001 to 2019
Consumer Behaviour

How Buyers Found The Home They Purchased

Just like car manufacturers and cereal companies, we study consumer behaviour to determine the best places to market your home for sale. The world is changing and so has the way that buyers search for homes. In fact, in 2001, buyers found their home on the Internet just 8% of the time - today it is about 52% of the time.

Most of the time, real estate agents send their buyers homes for sale via the Internet. So, adding 28% and 52% means that about 80% of all buyers found their home online. Also, 93% of buyers say they used the Internet throughout their search.

We spend countless hours researching the latest trends in real estate marketing so we can promote your home to the most buyers.

Source: 2019 National Association of Realtors Profile of Home Buyers & Sellers

Organic Traffic

Buyers Search On
TheHausTeam.ca

The Haus Team doesn't invest in search engine optimization (SEO) to inflate our website activity. We believe in building a more sustainable stream of traffic, one that relies on content to drive visitors, and potential buyers to our listings.

The results speak for themselves - a 100% increase in organic traffic over the past 12 months based largely on unpaid web searches, clicks from The Haus Team media sites and email marketing plus referrals from links in other websites and blogs.

A Haus Team listing page on TheHausTeam.ca shown on a desktop screen
The HAUS Real Estate Facebook page on a phone
Facebook Ads

Facebook Marketing

“Facebook Is The Internet.”
— Chris Smith, Author of The Conversion Code & Founder of Curaytor

Our advanced and targeted Facebook marketing reaches thousands of potential home buyers. We create dedicated Facebook Ads to target locals and drive massive amounts of traffic to your listing using our advertising budget.

When someone “shares” your home's Facebook Ad with a friend, they are helping us to market your home to their friends.

Build a Buzz

Instagram to Connect

We use Instagram to “build a buzz” around your home and connect with the community—ensuring a long list of buyers are ready to view your home as soon as it hits the market.

The Haus Team Instagram profile on three phones
Open Haus

The HAUS Team

How we host our Open Haus's

Learn More About Our We Promote Your Property

Active Buyers

Targeted Buyer Prospecting

With a database of over 15,000 buyers we are able to specifically target the ACTIVE buyers that are currently searching for homes in your area and price range. Once we identify these buyers we utilize an advanced technology that allows us to send these prospects a text message inviting them to see your home.

Hyperlocal

Email Marketing

The Haus Team strong relationships in Markham, Richmond Hill, Vaughan, Aurora, East Gwillimbury, Toronto, and the GTA real estate community allow us to effectively market your home on a hyperlocal level. We regularly email over 5500 agents with new listings, open houses and other property updates, ensuring your listing remains top-of-mind with local agents.

39.6% Average Open Rate*

A brick and stone townhouse with a Just Listed banner
A Haus Team agent on the phone high above downtown Toronto
Buyer Leads

Follow Up Matters

With all this marketing we get buyer leads - 100s of them a month. We employ a sophisticated system to respond immediately to these leads (within the first 5 minutes). We immediately send them a voice message, text message and email.

We don't stop with just emailing and text. That's too passive. We will personally reach out to all the buyers who have shown interest in your home. We turn engagement into offers!

Next Step 👣

Expert Guidance Throughout the Process

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Copyright 2026 All rights reserved. PropTx MLS® assumes no responsibility for the accuracy of any information shown. The information provided herein must only be used by consumers that have a bona fide interest in the purchase, sale or lease of real estate and may not be used for any commercial purpose or any other purpose.
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